Cibo vs Cronometer vs MacroFactor: An Honest Comparison for 2026
Since MyFitnessPal moved its barcode scanner behind the Premium paywall in October 2022 — and Premium settled at $79.99 a year, or $19.99 a month — a steady stream of experienced trackers has been shopping for a new home. Three names come up more than any others: Cronometer, MacroFactor, and Cibo.
They are not interchangeable. Each app is built around a different conviction about what matters most in food tracking, and picking one from a feature checklist alone is how people end up switching again three months later. If you're a tracking veteran with years of logs behind you, the right question isn't "which app is best" — it's "which problem am I actually trying to solve."
One disclosure up front: we make Cibo, one of the three apps in this comparison. This article is a compass, not a verdict, and we'll be as blunt about Cibo's weaknesses as everyone else's.
What each app is actually for
Cronometer: data depth and micronutrients
Cronometer's core promise is knowing exactly what's in your food. It tracks up to 84 nutrients — not just calories and macros but vitamins, minerals, amino acids, and fatty acids — against a curated database with verified entries. The base tier costs nothing and includes the barcode scanner (on mobile) and the full nutrient breakdown, which is a pointed contrast with MyFitnessPal's decision to paywall scanning. The paid Gold tier, $59.99 a year or $10.99 a month, adds photo and voice logging, a recipe importer, a fasting timer, custom charts, and removes ads.
Cronometer is the strongest choice for people who care about the composition of their diet, not just its size: anyone watching iron, B12, potassium, or fiber, anyone working with a dietitian, anyone who wants to export clean data. It also has a real web app, which the other two don't.
MacroFactor: adaptive targets and a coached approach
MacroFactor's core promise is that you shouldn't have to set your own targets. You log food and body weight; the app estimates your actual energy expenditure from that data and adjusts your calorie and macro targets every week. It's the difference between a formula-based starting point — the kind our TDEE calculator gives you — and an estimate that keeps correcting itself against your real results. The tone is deliberately neutral: no red numbers, no scolding when you go over.
It costs $71.99 a year or $11.99 a month, with a 7-day trial and no ongoing no-cost tier. In 2025 MacroFactor added AI food logging — photos, typed descriptions, and speech-to-text — closing what used to be its biggest speed gap. It's the strongest choice for people with a specific body-composition goal who want the app to steer.
Cibo: speed of logging, calm by design
Cibo's core promise is that logging should take seconds, whichever way is fastest in the moment: photograph the plate, describe the meal out loud, type a line of text, or scan a barcode. All four input methods live in one tier — $39.99 a year on either store, with a 7-day trial, no ads, and no streaks. That last part is deliberate: no streak counters, no guilt mechanics, nothing that punishes you for a missed day.
Cibo is the strongest choice for people whose last tracking attempt died of friction — the ones who know what to eat but stopped logging because logging itself was a chore.
Cronometer vs MacroFactor: the core trade-off
Because these two come up together so often, it's worth naming the actual difference. Cronometer is descriptive: it answers "what exactly am I eating?" with more precision than anything else on the market. MacroFactor is prescriptive: it answers "what should I eat next week?" and treats the log mostly as fuel for that answer.
Cronometer costs less at the annual tier ($59.99 vs $71.99), has a web app, and lets you stay on the base tier indefinitely. MacroFactor has neither a web version nor a base tier — but the subscription includes the adaptive coaching engine, which is the whole point. Self-directed people who enjoy steering tend to be happier in Cronometer; people who want to delegate target-setting tend to be happier in MacroFactor. Neither group is wrong.
Side by side
| Cronometer | MacroFactor | Cibo | |
|---|---|---|---|
| Price per year | $59.99 (Gold); base tier at no cost | $71.99 | $39.99 (both stores) |
| Monthly option | $10.99 | $11.99 | — |
| Trial | Base tier, unlimited time | 7 days | 7 days |
| Barcode scanner | Yes, in base tier (mobile apps) | Yes | Yes |
| Photo AI logging | Gold tier only | Yes | Yes |
| Voice logging | Gold tier only | Yes (speech-to-text) | Yes |
| Platforms | iOS, Android, web | iOS, Android | iOS, Android |
| Ads | On base tier; none with Gold | None | None |
| Streaks / guilt mechanics | No streaks | No; neutral tone by design | No; calm tone by design |
US prices as of August 2026; they can change, regional pricing varies, and web prices sometimes differ from app-store prices.
Where each one falls short
Cronometer asks the most of you. The interface is dense, the learning curve is real, and logging is more manual than in the other two unless you pay for Gold, where the fast input methods (photo, voice) live. The base tier carries ads. It's a tool that rewards diligence rather than one that reduces effort — which is exactly what its core audience wants, and exactly what makes casual trackers bounce off it.
MacroFactor is the most expensive of the three, and there's no base tier to linger in — after seven days you subscribe or leave. More importantly, the adaptive engine only works if you feed it: consistent weigh-ins and honest logs are the fuel, and people who track sporadically get much less from the subscription than people who track daily. And with no web version, everything happens on your phone.
Cibo is the youngest product here, and that shows in places. There is no web version. There is no import from MyFitnessPal, so years of history stay behind — a real cost for tracking veterans, and we won't pretend otherwise. And photo AI, ours included, has honest limits: it's strong on distinct, visible foods and approximate on mixed dishes — a stew, a curry, a burrito bowl — where portions and hidden ingredients are genuinely hard to see. For mixed meals you should expect to review and adjust the estimate, not accept it blind. Whether that error margin is acceptable depends on your goal; our guide to counting calories without weighing food covers when estimates are good enough and when they aren't.
How to choose in three questions
- Do you care what's in your food, or mostly how much? If you want to see iron, B12, and fiber — not just calories and protein — Cronometer is the only one of the three built for that, and it's not close.
- Do you want to set your own targets, or have them set for you? If you want the app to adjust your numbers weekly based on results, that's MacroFactor. If you prefer to set targets yourself — our macro calculator is a reasonable starting point — Cronometer and Cibo both stay out of your way.
- What killed your last tracking attempt? If it was lack of insight, pick Cronometer. If your targets felt arbitrary and progress stalled, pick MacroFactor. If it was the daily grind of logging itself, pick the app that makes entry fastest.
Where Cibo fits
We built Cibo for the third answer. One tier with all four input methods — photo, voice, text, barcode — at $39.99 a year on either store, with a 7-day trial, no ads, and no streaks. If that's the problem you have, you can find the App Store and Google Play links on our home page. And if your answers pointed to Cronometer or MacroFactor instead, take that seriously — both are excellent at what they do. The best tracking app is the one you're still using in six months.
Track without the friction
Cibo is an AI calorie and macro tracker for iPhone and Apple Watch. Snap a photo, speak, scan, or type — calories logged in seconds. Free to start.
Download on theApp StoreNot medical advice. Cibo is a nutrition-awareness tool, not a medical device. Read the full disclaimer.
